Mestrado em Gestão Desportiva e Habilidades Legais

Organizado por:

O programa fornece instruções básicas sobre a indústria do desporto, combinadas com treinamento específico em gestão desportiva (contabilidade, finanças, marketing, gestão de pessoal e análise) e direito (lei de propriedade intelectual e resolução alternativa de litígios). Após concluírem com sucesso os seus cursos, os alunos serão designados como estagiários por um período de 3 a 6 meses nas principais agências esportivas globais, equipas, ligas, escritórios de advocacia ou órgãos reguladores, dependendo de seu perfil acadêmico e objetivos profissionais.

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DATA DE INÍCIO

Outubro (anualmente)

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DURAÇÃO

1 ano

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IDIOMA

Inglês

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LOCAL

Barcelona

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PREÇO

TBD

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DEGREE

Master in Sports Management and Legal Skills with Fútbol Club Barcelona, ISDE Law School

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FORMATO

1ª fase: Centro Académico ISDE em Barcelona, Espanha, de segunda a quinta-feira das 15:00 às 19:00 horas. 2ª fase: estágios.

DESTINADO A

O Mestrado em Gestão Desportiva e Habilidades Legais, do ISDE e FC Barcelona, foi concebido para graduados em Administração de Empresas, Direito e Economia, bem como para profissionais de outras áreas que desejam desenvolver suas carreiras no mundo dos desportos e atletas profissionais que, após se eles se retiraram da competição, aspiram a continuar no campo esportivo como gerentes.

PROGRAMA CURRICULAR

  • Strategic planning
  • Innovation in Sports
  • Legal Department
  • Corporate Social Responsibility

  • International Federations
  • Olympic International Committee and Olympic International Academy
  • EU and – Sports organization. Specificity of sport
  • UEFA
  • US Sports – US College Sports
  • Model of Football Competitions (Champions League)

  • Football Players’ Contract models
  • The Influence of FIFA regulations (Status and Transfer of Players)
  • Transfers and loans of players (national / international)
  • Training compensation / Solidarity mechanism
  • Transfer of Minors

  • Football Player and Coach representation.
  • Club representation.
  • Representation of players on other sports
  • Representation in the US Sport market

  • Sport and work in the EU
    – Professional athletes / amateur athletes
    – Comparative analysis of state regulations
  • EU rules on recognition of professional qualifications in the field of sport
  • Alterations in the development of the employment relationship: national teams
  • The free movement of workers vs. restriction clauses
  • Employment Contracts on the US market

  • Management of international events Exploitation of assets
  • Legal Aspects of the Organization of Major Sports Events
  • FIFA bidding process
  • Moto GP Licensing and Sponsorship programs

  • Liability in Sports
  • Governance in Sport

  • General concepts of marketing. Scope. Strategies. Markets
  • Sports marketing. Definition. The industry. The Athletes. Sports entities
  • Brands. Brand management. Image rights
  • Market research
  • Sponsorship
  • Merchandising. Kit suppliers
  • Media rights (TV, radio, internet)
  • Marketing plan. Marketing agencies
  • Communication in sport
  • TV production and management

  • Strategic planning. Organization and management
  • Strategic Management. Data Analysis
  • Human resources and Risk management
  • Leadership in sports
  • Change and transitional management in sports
  • Management of sports facilities
  • Motivation in the frame of the structural organization
  • Management of a Sports Association, the Catalan Tennis Federation
  • Management in football clubs
  • Event Operations Management

  • Integrity.
  • Integrity and match fixing
  • Betting Doping.
  • Anti-Doping Rule Violations (ADRVs)
  • Proof of doping. Results Management

  • Introduction to mediation and arbitration in sports
  • Introduction to TAS-CAS: structure and function. Procedures
  • The practice of a lawyer before CAS/ Relevant case law

  • Comparative analysis & Tax Planning
  • Direct and undirect taxes & Tax benefits
  • Taxation of income from exploitation of image rights & Taxation of Sponsorhip
  • Finance Direction of Clubs

  • The importance of IP in the sports industry. EUIPO. IP in the US
  • Brands and distinctive signs
  • The new role of digital content on sponsorship and media rights
  • Ambush Marketing

  • Sports Leadership
  • Global expansion of sport
  • Sports Innovation
  • Women sports
  • Sports Organization
  • Practical Case
  • Moto GP
  • European Championships

  • eSports: introduction to the industry
  • eSports: Formation, competition system and management of a professional league

OPORTUNIDADES PROFISSIONAIS

No final deste Mestrado, você poderá trabalhar nas seguintes áreas:

  • Gestão de organizações desportivas
  • Escritórios de advocacia
  • Agente desportivo
  • Consultoria desportiva
  • Indústria de equipamentos desportivos
  • Centros desportivos
  • Federações
  • Ligas
  • Clubes e associações
  • Treino e educação
  • Gestão em empresas de serviços desportivos
  • Organização de eventos desportivos